Privacy Policy

Introduction

Chuan Heng Signcrafts Pte. Ltd. (“Chuan Heng Signcrafts”, “we”, “us” or “our”) respects the privacy and confidentiality of the personal data of our customers, business partners, suppliers and other individuals whom we interact with in the course of our business.

We are committed to protecting the personal data you provide to us and to handling such information responsibly in accordance with the Personal Data Protection Act 2012 of Singapore (“PDPA”) and applicable data protection requirements.

This Privacy Policy explains how and why Chuan Heng Signcrafts collects, uses, discloses and protects your personal data, as well as how you may contact us regarding your personal data.

Personal Data We Collect

Under the PDPA, personal data generally refers to data about an individual who can be identified from that data alone, or from that data together with other information that we have or are likely to have access to.

Depending on your interaction with us, the personal data we may collect includes:

• Name;
• Contact number;
• Email address;
• Residential or delivery address, where applicable;
• Vehicle registration number and relevant vehicle information;
• Order and purchase information;
• Installation or appointment details;
• Payment and transaction information;
• Information provided through enquiries, feedback or customer service communications; and
• Other information that you voluntarily provide to us.

We will only collect personal data that is reasonably necessary for our business purposes.

How We Collect Your Personal Data

We may collect your personal data when you:

• Make an enquiry about our products or services through our website;
• Place an order through our website or other sales channels;
• Purchase our products or services at our premises;
• Request vehicle licence plate installation services;
• Contact us by telephone, email, messaging services or other communication channels;
• Submit information through our website contact or enquiry forms;
• Provide feedback, reviews or other information to us;
• Apply for employment with us; or
• Communicate or otherwise interact with us in the course of our business.

We may also collect personal data through third-party service providers involved in providing our website, payment processing, delivery, marketing or other business services.

Business contact information provided strictly in a business-to-business context may not be considered personal data under the PDPA.

Use of Personal Data

We may collect, use and process your personal data for purposes including, but not limited to:

• Communicating with you in relation to our products and services;
• Responding to enquiries and requests;
• Preparing quotations and processing orders;
• Manufacturing and supplying customised vehicle licence plates and other products;
• Processing payments and transactions;
• Arranging collection, delivery or installation services;
• Providing customer support and after-sales services;
• Managing and maintaining customer and transaction records;
• Processing refunds, replacements, complaints or other requests;
• Improving our products, services and website;
• Sending information about our products, promotions and services where permitted by applicable law;
• Managing employment applications and recruitment;
• Preventing fraud, misuse or other unlawful activities;
• Complying with applicable laws, regulations and legal requirements; and
• Any other purposes reasonably necessary for the operation and management of our business.

Disclosure of Personal Data

We do not sell, rent or trade your personal data to third parties.

However, we may disclose or provide access to your personal data to trusted third parties where reasonably necessary to provide our products and services or operate our business.

These may include:

• Payment processing providers;
• Website hosting and technology providers;
• Delivery and logistics providers;
• IT and technical support providers;
• Website analytics and marketing service providers;
• Professional advisers, such as accountants, auditors and lawyers;
• Government authorities, regulators or law enforcement agencies where required or permitted by law; and
• Other service providers engaged by us to support our business operations.

Where we engage third-party service providers to process personal data on our behalf, we will take reasonable steps to ensure that they provide appropriate protection for your personal data.

Retention of Personal Data

We will retain your personal data for as long as necessary to fulfil the purposes for which it was collected, or as required or permitted by applicable laws and regulations.

When your personal data is no longer required, we will take reasonable steps to delete, destroy or anonymise it, where appropriate.

Tracking and Cookies

Our website may use cookies and similar tracking technologies to improve your browsing experience and understand how visitors use our website.

Cookies are small data files stored on your device when you visit certain websites. They may be used to:

• Remember your preferences;
• Support website functionality;
• Understand website traffic and usage;
• Monitor website performance; and
• Improve our website, products and services.

The information collected through cookies may be used for statistical and analytical purposes.

You may choose to disable or restrict cookies through your browser settings. However, doing so may affect the functionality or availability of certain features on our website.

Cookies do not give us access to your computer or to information unrelated to your use of our website.

Third-Party Links

Our website may contain links to third-party websites, payment platforms, social media platforms or other external services.

These third-party websites have their own privacy policies and practices. Chuan Heng Signcrafts is not responsible for the privacy, security, content or practices of these third-party websites.

The inclusion of a link on our website does not constitute an endorsement of the third-party website or service.

We encourage you to review the privacy policies of third-party websites before providing them with your personal data.

Security

Chuan Heng Signcrafts takes reasonable steps to protect personal data in our possession or control against unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks.

We may use appropriate technical, physical and organisational measures to safeguard personal data.

However, no electronic transmission or storage system can be guaranteed to be completely secure. While we take reasonable precautions to protect your personal data, we cannot guarantee the absolute security of information transmitted through the Internet.

Accessing and Correcting Your Personal Data

You may request access to personal data that we hold about you or request that we correct inaccurate or incomplete personal data.

We may need to verify your identity before processing your request.

Certain requests may be subject to applicable legal or regulatory restrictions.

Withdrawal of Consent

Where we rely on your consent to collect, use or disclose your personal data, you may withdraw your consent by contacting us.

Please note that withdrawing your consent may affect our ability to provide certain products or services to you.

Withdrawal of consent does not affect the lawfulness of any collection, use or disclosure that occurred before your withdrawal.

Marketing Communications

Where permitted by applicable law, we may use your contact information to provide you with information about our products, services, promotions and special offers.

You may opt out of receiving marketing communications at any time by contacting us or using the unsubscribe option provided in the relevant communication.

Even if you opt out of marketing communications, we may continue to contact you regarding your orders, transactions, appointments or other necessary service-related matters.

Changes to This Privacy Policy

Chuan Heng Signcrafts may update this Privacy Policy from time to time to reflect changes in our business operations, services, website functionality or applicable legal and regulatory requirements.

Where appropriate, material changes will be published on our website with an updated “Last Updated” date.

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions about this Privacy Policy, or wish to make a request relating to your personal data, please contact us:

Chuan Heng Signcrafts Pte. Ltd.

Email: info@chuanheng.com.sg
Telephone: +65 8833 7557 (Whatsapp)
Address: 33 Sin Ming Drive #01-361 Singapore 575707

We will endeavour to respond to your request within a reasonable period and in accordance with applicable Singapore data protection requirements.